About this Book

With the exponential growth of the popularity of the Web – the primary
instrument using the Internet – an increasingly profitable activity began to be
used by a growing number of companies: electronic advertising and marketing,
instruments that offer tremendous opportunities at minimal cost .

With more than billion of users worldwide and a big growth rate in the number
of users per month, marketing on the Internet is much easier than the
traditional methods. Taking into account that a typical marketing campaign
causes a response rate of at least 2%, theoretically gives a huge number of
answers on the Internet.

What do you expect from Internet Marketing? If you have the patience to
deepen understanding of your products and services, and you will design and
implement a detailed and valid marketing plan, you can relatively easily to
achieve any goal you propose. Perhaps this will not bring immediate material
gain, but you will easily notice that you have already created a reputation
among clients and competitors, and have been known your offers, at a price much
lower than the classic approaches.

In short: you have to give valuable information in an attractive framework...
change its content as often as possible ... spread them using the many resources
offered by the Internet ... and use them in such a way as to facilitate client
activity... being sure that you are on your way to SUCCESS!